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Staffing News Online

NJSA's Staffing News Online is a monthly e-newsletter that is available to the staffing industry.  The content for Staffing News Online comes directly from our industry partners.  If you are an NJSA industry partner and would like to submit content for Staffing News Online, please email office@njsa.com with your article.

  • Friday, October 30, 2020 9:40 AM | Denise Downing (Administrator)

    Submitted by Assurance

    With a rise in cyber security and privacy concerns, we’ve seen an increase in inquiries from our insureds concerning how their businesses are being impacted. In response to this, our partners at MMA have put together a list of best practices to consider regarding security and privacy concerns.

    1. Ensure privacy of employee information. Remind employees not to share sensitive information publicly if an employee (or family member) has been or is suspected to have been diagnosed with Coronavirus.
    2. With the increased numbers of employees working from home, especially for those who may not be accustomed to doing so, it is recommended to remind employees of corporate mobile device and remote access policies (i.e. mobile device policies, email/internet usage). Also, if not already implemented, require Security Application Gateway or VPN (Virtual Private Network) to access corporate systems and ensure multifactor authentication (MFA) where applicable. 

      Additional tips from CSOonline.com: 8 Key Security Considerations For Protecting Remote Workers.
    3. Remind your employees of your organization’s data security policies, including the policy that we see many organizations have in place that mandates not sharing corporate information with non-approved and/or personal email systems.
    4. Be wary of coronavirus related emails that may lure employees to click on malicious links and download malware/ransomware which may further interrupt your technology infrastructure by encrypting your network files and subjecting your organization to a potential ransom demand.
    5. Do not connect nor download corporate documents/materials via non-approved or non-corporate managed devices (i.e. flash drives).
    6. Protect mobile devices and sensitive paper document in transit (to avoid car theft) and at home in compliance with mobile device policies.
    7. Presuming employees’ increased reliance on teleconferencing, review contracts with mobile conference systems providers (i.e. Skype, Zoom, etc.) pertaining to the security/privacy safeguards they employ. Review responsibility, collaboration and indemnity provisions in the event of a system or security disruption and/or privacy event (i.e. eavesdropping, etc.).

      National Institute of Standards & Technology (NIST) Virtual Meetings Best Practices
    8. If you are faced with supply chain disruption, maintain due diligence in seeking alternative suppliers/vendors from a systems and connectivity standpoint, without sacrificing security controls, data integrity and contractual standards.
    9. Review your cyber liability insurance policy to ensure how it will respond to security/privacy infiltrations within a remote desktop employee environment. Most updated policy forms affirmatively cover unauthorized access into the organization’s network/system/environment via remote desktop protocol (for example), although each policy differs in coverage. Remind employees to report suspected activity or infiltrations of their home network to their IT/Information Security team in accordance with your incident response plan and cyber liability policy.
    10. For multinational organizations and organizations that may have care, custody or control of non-US citizen data, be mindful of the individual collection, retention and safeguarding guidelines by various Data Protection Authorities, especially in light of COVID-19. Guidelines from International Association of Privacy Professionals (IAPP) Global Data Protection Authorities.

    For additional insight or questions to protect your organization from cyber threats, be sure to contact a member of the A-Team today.


  • Friday, October 30, 2020 9:35 AM | Denise Downing (Administrator)

    Submitted by TempWorks

    October is National Cybersecurity Awareness month, a fact of particular importance in the year 2020, when so much our work lives have become remote and virtual. Shifting to remote work has been an ambivalent experience for many–some studies show that remote work makes employees more productive, while others say it hurts everyone’s ability to network and communicate effectively. But however good or bad remote work is treating your workplace, nearly all businesses and their data are under a more severe threat now than they were before the pandemic.

    Although many companies have embraced working from home, the initial shift from in-office workplaces to entirely remote setups was abrupt and unexpected. These changes present a massive threat to any organization’s cybersecurity. Almost overnight, companies had to create brand new processes for a situation they were unprepared for. This has created a near perfect scenario for hackers and phishers to obtain classified data, and they are taking advantage of it. Phishing attacks have increased by 667% since February, and they continue to go up.

    Protecting your security—and that of your company’s—mostly entails practicing common sense:

    Keep a Sharp Eye on Your Inbox

    A lot of scams happen in email, and phishers are getting cleverer with their tactics every day (notice the ease with which Rihanna’s character from Ocean’s 8 sends a personalized phishing email). However, there are a few easy elements you can watch out for to identify a real email from a phishing attack:

    1. Emails insisting you click on a given URL. As we know from Rihanna, all it takes is one link click to give a hacker all they need to infiltrate a computer system. Beware of any email that directs you to click on any kind of link, even if the email is sent from someone you know. If the email includes a sense of urgency (i.e. asking you to click immediately or risk losing money, etc.), you should automatically mark the message as suspicious.
    2. Spelling errors and typos (especially in the sender email address). Look out for any spelling or grammatical errors in the email’s content and sender address. Phishing emails will often impersonate other websites and people by making minute changes to spelling in hopes of convincing the recipient that the email is legitimate.
    3. Strange content. Self-explanatory, but any email with content that strikes you as odd and asks for you to click on a link is suspicious—even, again, if the email appears to be sent from someone you know. Hackers will often compromise email accounts and reply to messages in those inboxes. This means a suspicious email could be a reply to one you yourself already sent. If you sense something strange in a reply to one of your own earlier emails, double check with the email sender (through phone, text, or other messaging services) to make sure they truly sent the email.

    Keep Passwords Secure

    Safe password practices are critical to maintaining excellent cybersecurity. Hackers are very aware of the tricks people use to make easily remembered passwords. They’re also aware that people often use the same password for multiple sites. This means that if a hacker cracks just one password, they have likely won access to multiple sites. It’s important to have a separate password for each login and for each of these passwords to be as secure as possible. The longer the password, the more secure it will be. A combination of three or more unrelated words (do not use famous quotes) will usually make a secure password, and it’s recommended that you install a password manager (such as LastPass) to keep track of your login information.

    The more we work online, the greater the threat to our information. Ensure you have proper safety measures in place for detecting phishing emails and protecting your data against theft.


  • Friday, October 30, 2020 9:28 AM | Denise Downing (Administrator)

    Submitted by Haley Marketing

    More and more businesses are beginning to open back up, which means there are available positions that need to be filled. Normally, this is not an issue. However, we are living in "less than normal" times. In the wake of the pandemic, people would rather collect unemployment or are wary of returning to work.

    So, the question becomes:

    How do you find qualified candidates to fill all those job orders?

    Employer Branding

    Now is a great time to showcase your company and why people should work for you. This can be done in a few different ways. Share testimonials on social media from people you have placed on jobs. You can even ask someone to record a quick 30-second video telling everyone about the positive experience they had. It’s also important to get your recruiters to record a few videos about available jobs and why someone should apply for them. You will also want to let people know that you care and are taking the proper precautions to ensure their health and safety.

    Job Descriptions

    Are your job descriptions written in a way that will attract candidates? If someone comes across your job description and doesn’t see how much it pays or why they should apply, they will likely not.

    Be sure to focus on the job’s primary responsibilities and the opportunity to grow or be hired on full time. You’ll also want to create a sense of urgency by letting people know how soon they can start. If on-the-job training is included, be sure to mention that. The more details you provide, such as a clear job title, the more attractive the job appears, and hopefully, more people will apply.

    Social Media

    More people are spending time on social media, so don’t miss out on this opportunity for them to see your open positions. Another option is to write a general post directing people back to your job board, letting them know you have many exceptional positions available. And if you have specific jobs that need to be filled right away, you can put some money behind boosting them to ensure a larger audience sees them. Consider choosing specific demographics to make sure the right audience sees them as well.

    Remember, successful recruiting in today's market takes a lot more than just posting a job and hoping that people apply. Take time to make sure the job description will grab someone’s attention. Before posting, think to yourself: If you were looking for a job and came across this description, would you apply?

    If you need assistance in attracting more candidates, contact one of our marketing experts today.


  • Tuesday, October 06, 2020 11:25 AM | Denise Downing (Administrator)


    New Jersey Staffing Alliance has earned the 2020 ASA Certificate of Chapter Achievement and Certificate of Legislative Achievements!

    The Certificate of Achievement recognizes NJSA’s continued commitment to advance the staffing industry at a local level and ongoing affiliation as a chapter with the American Staffing Association.

    The Certificate of Legislative Achievement recognizes chapters that demonstrate successful legislative activity on legal, legislative, or regulatory issues that arose during the year.

    NJSA will be recognized during a virtual award ceremony on Wednesday, October 7, at 4:00 p.m. ET. We invite you to join. Register online today.


  • Wednesday, September 30, 2020 2:53 PM | Denise Downing (Administrator)

    Submitted by Avionte

    In early August, Avionté hosted its annual user conference, Avionté CONNECT. This year’s conference welcomed more than 1,000 attendees from the staffing and recruiting industry. Avionté CONNECT aims to serve as an industry event, not just a conference on our software. Therefore, we invite partners in the staffing industry, along with our clients, to share their knowledge and experience. With the unique challenges our world faces today, we brought in an industry expert to discuss staffing industry growth projections for 2020.

    One such industry partner is Tom Erb. With a staffing and recruiting career spanning over 25 years, Tom Erb has established himself as one of the industry’s top subject matter experts. He is one of the most highly sought-after national speakers in the staffing industry, presenting to a variety of industry organizations including the American Staffing Association, National Association of Personnel Services, TechServe Alliance, and dozens of state and regional staffing and recruiting conferences. Tom is the author of Winning the Staffing Sales Game. He writes the monthly column Recruiting Today for ASA’s Staffing Success magazine. Tom is a former president of the Ohio Staffing and Search Association and the Human Resources Association of Central Ohio. He is also the chair for the National Association of Personnel Services (NAPS), and former chair and current member of ASA’s Professional-Managerial Section Council.

    “Avionté CONNECT was a fantastic event that I had the privilege to speak,” Tom said. “In this current world of virtual conferences, Avionté set the new standard with their event. In my session, Staffing Industry Insights, I discussed the importance of positive attitude in tough times, how economic indicators are pointing to a strong recovery for the staffing industry, and they key areas we should be focusing on in both recruiting and sales to maximize our upcoming opportunities. Those with a positive approach and solid recruiting and sales plans will come out of this downturn stronger than they entered it.”

    Tom’s session provided expert insight into 2020 staffing industry growth projections. He shared an optimistic view of where the industry is headed, stating that every economic downturn has an opportunity. With higher unemployment comes a larger talent pool. Competition may also thin out or present opportunities for acquisition. Additionally, Erb painted a picture of the current economic landscape that is perhaps not as dire as the headlines suggest. Erb used Avionté’s Real Analytics Weekly (RAW) report to show the year-over-year comparison, demonstrating that the industry almost hit 2019’s numbers on July 4th. He commended the Avionté RAW series, stating that the numbers and growth are consistent with what he’s seeing across the industry.

    While COVID-19 rattles our world, Erb suggests ways firms can prepare for a resurgence in orders in their vertical. COVID-19 affects the economy and workforce is unique ways. Unlike a typical economic downturn, the pandemic is a global health crisis. Returning to work has become a moral issue rather than an economic one. Therefore, certain industries are bouncing back earlier than others, and Tom shares those predicted milestones in his projections. He also provides useful, tangible suggestions for preparing for the resurgence in your market. He recommends re-engaging your existing database of clients and talent, tailoring your message to the varying levels of job seekers, and kick-starting your sales process.

    To hear Tom Erb’s staffing industry growth projections for 2020, watch the entire presentation recording here:  https://www.avionte.com/2020/08/staffing-industry-growth-projections-2020/


  • Wednesday, September 30, 2020 2:49 PM | Denise Downing (Administrator)

    Submitted by E3HR

    Today’s environment is challenging to say the least. The business philosophy in today’s climate has turned into a real all hands-on deck mentality. This has led to a workplace scenario that we have never faced before and, hopefully, will never face again.

    Considering the pressures of maintaining, let alone growing, small businesses is as acute as ever and overworked employees can be detrimental to the success of each staffing agency in the fast paced and dynamic world of employee leasing.

    Using a PEO or Professional Employer Organization has some very critical advantages for staffing companies. This allows the company to focus on the core business of growing the client base and managing the daily placement of their employees.

    The average small business, that partners with a PEO, realizes an 8% growth in profitability based on a nationwide survey conducted by The National Association of Professional Employer Organizations (NAPEO).

    There are many advantages, but we will focus on just three in this article:

    1. It reduces the amount of HR related and administrative tasks the business has to handle in house. This is huge for a Staffing Agency when considering the numerous compliance issues, unemployment claims and multi-jurisdictional regulations and requirements. In addition to processing payroll,these tasks would be managed by our PEO and be removed from your company’s workflow. Missing or misunderstanding a new regulation can land you in a lot of hot water, especially if that mandate is in a sector such as healthcare or labor laws. You can find yourself saddled with fines and administrative orders for even minor mistakes.

      Our professional Compliance Department is current on rules and regulations, and we be there to support your business with implementation of the necessary guidelines while keeping them current and relative.
    2. You are getting creative, quality and cost effective underwriting on the workers compensation policies.  Staffing Companies battle with timely and expensive claims administration that can cost thousands every year.

      E3 underwrites your business to meet your current business, as well as promote future growth. We will get to know your business and understand the codes and the nature of your locations. It is important that claims are handled quickly and efficiently in the most economic manner. In today’s world, it is critically important to stay up to date with all safety regulations and employ the use of safety consultation and plans that result in cost containment and earnings predictability.
    3. You are getting high quality benefits for a lower cost.  A PEO can leverage the number of employees it has in all industries to bring the purchasing power that most small businesses never get an opportunity to realize.

    There are a lot of benefits to using a PEO. For the business owner, knowing you have a partner company looking out for your best interest and handling the day-to-day administrative tasks so you don’t have to worry about them can be a path to huge success. Having someone to turn to when you have questions about compliance and regulations can save you time and ultimately money. If you are a staffing agency looking to grow, hiring a good PEO can start you on the right path.


  • Wednesday, September 30, 2020 2:47 PM | Denise Downing (Administrator)

    Submitted by TempWorks

    Shifting to remote work has been an ambivalent experience for most companies. Some studies show that remote work makes employees more productive, while others say it’s hurting everyone’s ability to network and communicate effectively. But however good or bad remote work is treating your workplace, nearly all businesses and their data are under a more severe threat now than they were before the pandemic.

    Although many companies have embraced working from home, the initial shift from in-office workplaces to entirely remote setups was abrupt and unexpected. Almost overnight, companies had to create brand new processes for a situation they were unprepared for. This has created a near perfect scenario for hackers and phishers to obtain classified data, and they are taking advantage of it. Phishing attacks have increased by 667% since February, and they continue to go up.

    Protecting your security—and that of your company’s—mostly entails practicing common sense:

    Keep a Sharp Eye on Your Inbox

    A lot of scams happen in email, and phishers are getting cleverer with their tactics every day (notice the ease with which Rihanna’s character from Ocean’s 8 sends a personalized phishing email). However, there are a few easy elements you can watch out for to identify a real email from a phishing attack:

    1. Emails insisting you click on a given URL. As we know from Rihanna, all it takes is one link click to give a hacker all they need to infiltrate a computer system. Beware of any email that directs you to click on any kind of link, even if the email is sent from someone you know. If the email includes a sense of urgency (i.e. asking you to click immediately or risk losing money, etc.), you should automatically mark the message as suspicious.
    2. Spelling errors and typos (especially in the sender email address). Look out for any spelling or grammatical errors in the email’s content and sender address. Phishing emails will often impersonate other websites and people by making minute changes to spelling in hopes of convincing the recipient that the email is legitimate.
    3. Strange content. Self-explanatory, but any email with content that strikes you as odd and asks for you to click on a link is suspicious—even, again, if the email appears to be sent from someone you know. Hackers will often compromise email accounts and reply to messages in those inboxes. This means a suspicious email could be a reply to one you yourself already sent. If you sense something strange in a reply to one of your own earlier emails, double check with the email sender (through phone, text, or other messaging services) to make sure the truly sent the email.

    Keep Passwords Secure

    Hackers are very aware of the tricks people use to make easily remembered passwords. They’re also aware that people often use the same password for multiple sites. This means that if a hacker cracks just one password, they have likely won access to multiple sites. It’s important to have a separate password for each login and for each of these passwords to be as secure as possible. The longer the password, the more secure it will be. A combination of three or more unrelated words (do not use famous quotes) will usually make a secure password, and it’s recommended that you install a password manager (such as LastPass) to keep track of your login information.

    The more we work online, the greater the threat to our information. Ensure you have proper safety measures in place for detecting phishing emails and protecting your data against theft.

  • Wednesday, September 30, 2020 2:44 PM | Denise Downing (Administrator)

    Submitted by Two River Benefits Consultants

    For many, the start of school looks different this year: from all virtual, to hybrid, to parent’s choice. Employers required to provide leave under the Federal Families First Coronavirus Act (“FFCRA”) may be wondering how to administer FFCRA leave under this new regime.

    Not to be out-classed, the U.S. Department of Labor (“DOL”) issued new FAQs regarding use of FFCRA leave in these new school opening arrangements and clarified when FFCRA leave is not available.

    The new FAQs – numbers 98, 99, and 100, respectively, provide guidance. Specifically:

    • An employee may take FFCRA leave on a child’s remote learning days in a hybrid learning method: Some schools are using a “hybrid” or “alternate day” attendance method. Generally, this is when a school is open every day, but students are only on-site some days and remote learning on other days. According to the DOL, an employee is eligible to take paid leave under the FFCRA on days when the employee’s child is not permitted to attend school in person and must instead engage in remote learning. The DOL clarifies that this leave can be taken as long as the employee is actually caring for the child during that time and only if no other suitable person is available to do so.
    • FFCRA leave is not available to take care of a child whose school is open for in-person attendance, but the employee chose a remote learning option for the child: Some schools provided parents with a choice between having their child attend school in-person or participate in a remote learning program. If a remote learning program was chosen, FFCRA leave is not available because the school is not “closed” due to COVID-19 reasons. Rather, the child is home because the employee chose to have the child remain home. However, the DOL provides the caveat that if, because of COVID-19, an employee’s child is under a quarantine order or has been advised by a health care provider to self-isolate or self-quarantine, the employee may be eligible to take paid leave to care for the child.
    • If the school year is beginning solely under a remote learning program due to COVID-19 concerns, employees may take FFCRA leave: An employee may take paid FFCRA leave while the child’s school remains closed and only remote learning is available, because the school is closed in this scenario. However, if the school reopens, whether FFCRA leave is available will depend on the type of reopening, as discussed above.

    The full DOL FFCRA FAQs can be found here. The DOL periodically updates these FAQs, so this link should be checked often.

    Click here to download the full article.


  • Tuesday, September 01, 2020 10:19 AM | Denise Downing (Administrator)

    Submitted by Haley Marketing

    At Haley Marketing, we have access to a lot of data. We manage online advertising campaigns across Facebook and Google while also owning proprietary job board software.

    Back at the start of April, when the pandemic impacted on the United States, we looked at Facebook, Google, and Job Boards trends in the staffing industry since the start of COVID-19.

    We have completed the second quarter of 2020, and we are analyzing quarterly data trends for the staffing industry in these areas. On top of looking at the data, we will suggest takeaways or an action plan to adjust your strategy quickly to take advantage of recent user behavior.

    Let’s dig into the second quarter data in the staffing industry.

    JOB BOARDS

    Where to begin!?

    Let’s break them down one by one:


    • Job Board Page Views: This had an enormous decrease of more than 38%. Let's not overthink the decrease; there are fewer jobs to fill. On top of that, fewer people are looking for employment for a couple of reasons: safety and increase in unemployment benefits.
    • Applications: While this decreased by more than 18%, it didn’t have anywhere near as sharp of decline as the page views. The significant increase of unemployed people means that more people are looking for jobs. Yes, there are fewer jobs, but there are a lot more people looking for jobs.
    • Conversion Rate: This jumped up by nearly 15%. A lot of people need jobs. They are applying.
    • Desktop vs. Mobile: Desktop traffic increased by more than 5% in 2020 Q2 compared to 2020 Q1. Thinking it through, people are spending more time at home. That naturally leads to the behavior of more time on your desktop/laptop and less time on your mobile device.

    What’s the takeaway? What’s happening is what we should expect. There are fewer jobs (it is trending up in June but still 25-30% lower than February), and there are many looking for jobs.

    With an increase in demand and decrease in supply, make sure to have a strong process in place for finding the right people for your jobs. Focusing on your recruitment marketing is important to attract the right candidates. Showcase employer branding. Make the application simple to complete. Find the best talent because there is a lot of talent available that hasn’t been available for a number of years. Now isn't the time to ignore the recruitment marketing and just think applications will flow. Yes, you'll get applications, but the quality won't be what your recruiters want.

    FACEBOOK

    The top takeaway for Facebook Advertising – it costs less for building the awareness of your brand. In 2020 Q2, the cost per 1,000 impressions was $6.14, while in 2020 Q1, the cost was $7.99 – that’s a decrease of more than 30%!

    On the flip side of that, the conversion rate decreased from 1.96% to 1.57%, which isn’t great. HOWEVER – the cost per click decreased by two cents.

    Let’s summarize those trends – it costs significantly less for the awareness of your brand and slightly less for getting clicks. The perfect combination!


    How did we get to that combination?

    • People are spending more time online, so there is more real estate available for Facebook advertisements.
    • People are clicking on fewer ads, so conversion rates are lower. Ideally, we wouldn't want that, but it's OK because of the decrease in cost per click and cost per 1,000 impressions.
    • Fewer companies are advertising online, so the less competition in advertising results in lower costs for Facebook ads and overcomes the lower conversion rate.

    Similar to April, there isn’t a better value right now in online advertising than on Facebook. Costs have dropped significantly, and if you don’t advertise, one of your competitors will.

    GOOGLE SEARCH

    This area had the least change in user behavior in the first six months of 2020. The biggest takeaway is that budgets haven’t decreased in this area.

    Building off our trend that we know people are spending more time online, the data lines up:


    • More impressions for advertisements – because people are conducting more searches on Google.
    • Lower conversion rates because people are spending more time online (down by 6%) and appear to be browsing more.
    • The cost per click bounced up by more than 9%.

    Putting those last two points together shows budgets have stayed the same or even increased from companies targeting employment terms on Google. I wouldn’t avoid the area because people will always look to Google to answer their questions, but there isn’t a significant opportunity like there is on Facebook.

    GOOGLE DISPLAY

    Of the four areas analyzed, this area saw the biggest increase in competition and cost.

    Google Display ads are banner ads that appear on Google Display Networks (2 million-plus websites). The main goal for these ads is to increase awareness – think of it as an online billboard.

    From our data, impressions decreased by 4% while the cost per 1,000 impressions increased by 5%. If we stay consistent that people are spending more time online, this means that advertisers are spending more money with this tactic.


    The takeaway – it’s important to keep your branding in front of your customers, especially in an economic downturn. If you go away in advertising, they may think you closed the doors for good. Don’t ignore this awareness tactic, but don’t expect a huge value. The cost increased, but it was a small increase - 14 more cents per 1,000 impressions.

    Use Data to Your Advantage

    Data is great. But it also can be overwhelming. That's where Haley Marketing Group is here to help.

    Our team of experts analyzes data and trends in marketing, bringing the best strategies and tactics to the staffing industry to help companies meet their business goals.

    If you're looking to take advantage of these trends or looking for the best marketing strategy to help your company grow, please don't hesitate to reach out to our team!

    Click here to download the article in PDF format.


  • Tuesday, September 01, 2020 10:18 AM | Denise Downing (Administrator)

    Submitted by Peapack-Gladstone Bank

    The Peapack-Gladstone Bank is pleased to present its Q2 2020 quarterly human capital solutions industry update from our Senior Advisor, Jim Janesky, who oversees client coverage and leads the vertical.

    Through this industry update, we will share with you our impressions on the market, track the leading macroeconomic indicators, report relevant transactions, public market valuations and highlight current trends. We also encourage you to set up a meet and greet with Jim Janesky and obtain a complimentary evaluation of your business.

    Click here to access the update.


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